Desperate

Is big media that desperate?
This morning I glanced across to a fellow commuters paper only to see a Desperate Housewives last episode update "just in case you missed it". So now not only do radio and TV regurgitate bad TV, what's left of the paper industry is getting padded with commentary of the last nights TV as well, sensational :-P. And don't get me started on Big Brother real-pity TV.